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AI Insights · Timothy · January 2025

Top 5 Personal Finance Apps in Australia Q4 2024

Explore the performance trends of the top personal finance apps in Australia during Q4 2024, including downloads, revenue, and active users.

Top 5 Personal Finance Apps in Australia Q4 2024

In the fourth quarter of 2024, the personal finance app market in Australia showcased interesting trends. Here’s a detailed look at the performance of the top five apps, as analyzed by Sensor Tower.

Splitwise saw a consistent increase in weekly revenue, peaking at around $4.3K in early December. Weekly downloads fluctuated, reaching a high of 6.9K in the last week of December, while weekly active users showed a decrease from 159.8K to 149.2K over the quarter.

WeMoney: Pay off debt faster displayed a steady rise in weekly revenue, culminating at approximately $3.7K at the end of December. Downloads spiked significantly to 19.3K in the final week of the year, with active users growing from 52.3K to 62.1K.

The Buddy: Budget Planner App experienced modest revenue growth, peaking at $2.1K in early December. Downloads showed a strong upward trend, reaching 4.1K in the last week, while active users increased to 4.3K by the end of the quarter.

Smartsalary had varying download figures, with a notable peak of 2.1K in early November. Active users saw a decrease from 7.4K to 7.2K throughout the quarter.

Finally, Money Manager Expense & Budget showed a slight increase in revenue, reaching $831 in the last week of December. Downloads peaked at 1.8K, and active users ended the quarter at 11K.

For more detailed insights and data on these apps, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2025